Profit margins continue to shrink and the economic landscape is changing. During these times, car dealerships begin to consider hiring an automotive marketing consultant. Sure, these professionals help kick the sales into high gear and add revenue to the bottom line, but are they worth...
86% of car shoppers are doing research online before coming to your dealership. With numbers this high, it’s clear to see why you need a high-quality auto dealer website to grab their attention. With a highly responsive website, you prove yourself to be a leader...
If you think that your customers are going to be waiting at your door, ready to buy a new car, you are sadly mistaken. There has never been a time when dealerships sold vehicles without marketing. Sure, the tactics have changed with the times, but...
Automotive digital marketing continues to evolve, making it challenging to keep up with the latest trends. At AimLogic, we make sure to keep our eyes open, so we always know what’s coming next with marketing in automotive dealerships. To help keep you competitive, we’ve put...
The world is digitally connected and your automotive dealership should be no different. Today’s car buyers are searching online to find the vehicle they want. With this ever-changing industry, you must use the best automotive digital services if you want to connect with them. In the...
Consumers don’t shop for cars the same way they once did. That requires dealerships to rethink how they reach these customers. Tailoring your digital marketing automotive solutions to your consumer is what you must do. How do you stand out with all the noise in the...
Digital marketing continues to evolve and grow. In addition, the consumer’s car shopping habits are also changing. With so many companies looking to increase your client base, how do you know what to look for in an automotive marketing agency? Let’s face it; you have a...
No one denies that automotive digital media continues to evolve quickly. Most dealerships struggle to keep up with changes. On the other hand, smart establishments know the value of using an experienced automotive marketing agency. With consumers holding onto cars longer and buying less frequently,...
Today’s automotive consumer stays in the market longer than they ever did before. Some can take longer than two months to decide what vehicle they want to purchase. This longer shopping time means you have more opportunity to find the consumer. Then, you can convert...
According to HootSuite, Facebook is the best social platform for marketers. Facebook currently boasts of 2.23 billion users each month. Furthermore, 169.5 million people use it in the United States. With statistics like that, it’s easy to assume that your potential customers are waiting for...