What is your dealership’s main priority? It should be to increase conversions and lead volume. You can’t do this if you don’t engage in digital marketing. With the right automotive digital marketing in place, your foot traffic naturally increases. Still, it’s not always simple to...
If you think that your customers are going to be waiting at your door, ready to buy a new car, you are sadly mistaken. There has never been a time when dealerships sold vehicles without marketing. Sure, the tactics have changed with the times, but...
As you drive by your local car dealerships, you’ve probably noticed the countless rows of new vehicles. While it probably doesn’t weigh heavily on your mind, you’ve probably thought - what happens to the new cars a dealership can’t sell? After all, the dealer must...
We don’t need to tell you how much the automotive industry has changed over the past few years; you see it firsthand. At one time, people drove around to the dealerships to find the right model, but that’s not how car-buying occurs today. Google continues...