Automotive email marketing doesn’t get enough attention. Either dealers are completely ignoring the impact or they don’t utilize the tools correctly. If you don’t have a high click-through rate or continue to struggle with a high bounce rate, it’s time to change what you are...
Successful email marketing campaigns feature an average ROI of 42:1. With numbers like these, your dealership simply can’t afford to miss the boat. Email has become one of the most effective marketing tools available to you. It drives customer acquisition, loyalty and retention. While you are...
According to HootSuite, Facebook is the best social platform for marketers. Facebook currently boasts of 2.23 billion users each month. Furthermore, 169.5 million people use it in the United States. With statistics like that, it’s easy to assume that your potential customers are waiting for...
A study done by Yes Lifecycle Marketing confirms that 47% of consumers rank email as their preferred way to communicate. Automotive dealerships that use strategic email marketing see tangible effects to their efforts as a result. As a dealer, you can’t afford to miss the...