FIND THE RIGHT AUDIENCE WITH DATA SCIENCE AND PREDICTIVE ANALYTICS
WHAT IS AIMLOGIC?
AimLogic enables Dealers to focus on the right audience with meaningful conversation using predictive data science. As a data marketing solution, AimLogic identifies and targets active buyers in your local market who are looking to purchase a new vehicle within a 45 to 120 day time frame – using unique data touch points that separate you from your competitors.
Stop the guessing and marketing to the masses.
AimLogic enables dealers to market smarter and reduce unnecessary marketing waste. Deliver timely and relevant messages when they matter the most. Best of all, it’s easy and requires minimal time invested by your team.
HOW AIMLOGIC? WORKS
As an AimLogic customer you’re given exclusive territory rights as a radius around your dealership. The AimLogic LogicTargeting™ system monitors thousands of data sources – both online and offline behaviors, buying habits, financial and vehicle data to identify consumers around your dealership. It ranks and selects the top 10-20 percent of those most likely to purchase. Giving you the highest quality of leads.
Now, we put our target marketing skills to work – with both digital and direct mail campaigns. Our creative marketing team will design a campaign to designed to capture their attention and encourage dealership engagement. On a monthly basis, our Digital Marketing Specialists will meet with you to provide a ROI analysis and metric report.
WE ARE DIFFERENT
We don’t data mine from your DMS to find active buyers. We use predictive analytics to find active consumers within a custom personalized radius of your dealership utilizing data science and AimLogic’s propriety algorithms. We identify and market to ready-to-buy individuals based on thousands of key data analytics combined with digital display, email and direct mail marketing. Our approach includes analyzing the propensity to buy based on data science related to consumer online and offline behavior, enabling us to rank, target and focus on the top 10% consumers.
AimLogic targets 60-70% new leads and 30-40% returning customers that contribute to your retention initiatives.
With customers actively in the sales funnel for 45 to 120 days, we’ll make sure you are top of mind the moment they decide to make their purchase. It’s our job to find and deliver them. It’s your job to close the deal.